Talk about a challenge. The phone rings. You pick it up. Voice on the other end of the line says, “You remember that oil spill in the Gulf?”
You say, “Yeah! Wow, talk about a cluster-funk. I’d hate to be the poor bastard who has to clean that mess up.”
Voice says, “I hate to break this to you, but…”
Not a happy thing, right? But that’s not too far from what my client, Pinnacle Strategies, faced in the wake of the big spill. No, they didn’t do the actual cleanup work per se, but they were responsible for organizing many of the activities behind the scenes. Not only did they do the work fast, they saved their own client boat loads of money — we’re talking in the tens of millions.
Better yet, they compiled the lessons they learned into a free ebook you can download. If you’re not careful, you might learn something from it.