eBook recommendation: Sales Playbook Essentials
A shout-out to a brief yet well-done ebook on sales playbooks and how to create them.
Save $200 on Marketing Writing Bootcamp
Sharpen your writing skills and save $200 to boot. Here’s how…
Learn how to write ebooks: June webinar
Want to learn more about writing ebooks? Get the inside scoop from me by registering for the MarketingProfs University’s Marketing Writing Bootcamp.
Give it away and reap the rewards
In the UK, giving away free books has — surprise, surprise — led to the increase of book sales, much to the disbelief of incredulous booksellers. Follow the link in the full blog post for more.
Ultimate Guide to Corporate Blogging Ebook Now Available
Get your free copy of one heck of a good, comprehensive gude to the serious business of blogging for business: http://labs.openviewpartners.com/corporate-blogging-ebook/
Branded Content PR: February 3
Join me and a panel of esteemed colleagues for a 90-minute audio conference on the power of content marketing this coming Thursday, February 3, at 1 EST.
Marketing Writing Training: 5 Things You Should Look For, Part 3
The third part in a five part series on what you should look for when you’re considering an on-site, in-house marketing writing training program for your organization. This week: team feedback.
Make YOUR contribution to the Content Marketing Playbook
Add your contribution to this year’s Content Marketing Playbook by taking a moment to complete a brief, three-question survey. One lucky participant will get a special prize…
Marketing Writing Training: 5 Things You Should Look For, Part 1
The first part in a five part series on what you should look for when you’re considering an on-site, in-house marketing writing training program for your organization. This week: the power of the hands-on exercise.
2011 Social Media Predictions
Joe Pulizzi’s predications book has arrived and I’ve got a few things to add on my own, including observations about social media vs. mobile marketing.