Generalist Vs. Specialist? Neither and Both
There are advantages and disadvantages to either approach. I look at the pros and cons, then offer a third possibility writers should seriously consider.
Conversations with 3 brilliant marketers
Talk about social: I picked up the phone yesterday and talked to three exceptional marketers you should get to know — Rob Slee, Scott Karambis and Michael Stelzner. Here’s a taste of what they had to say…
Check out the B2B Content Marketing Workbook
Do you know the 9 reasons to do content marketing? Or how to pick the right issues? Or how to generate great content? Velocity Partners knows and is willing to share…