Idiocy of the 5 paragraph theme
Dark, dark thoughts about the rhetorical nightmare known as the “five paragraph theme.”
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eBooks #1 awareness tool?
John Fox of Marketing-Playbook.com has posted an intriguing summary of a July 2009 Tech Target Media Consumption Report.
Here’s the thing that presses my buttons: In the “awareness” stage of the purchasing process, the top 5 online marketing tools are: